GET THE LOOK

Burt’s Bees

Cosmetics Training Series, 2017

In 2017, Burt’s Bees began releasing a cosmetics line and opening retail centers for their new products across the globe. I was fortunate to have the opportunity to work with their in-house team to develop a training series for the makeup artists stationed in their stores.

I produced and directed a series along with their team that consisted of nine product tutorials for their cosmetics categories and three “Get the Look” style tutorials highlighting example designs for their artists.

The Burt’s Bees team was fantastic to work with, making all steps of the production pipeline simple and enjoyable. I still use the mug that was gifted to me and every member of our team as part of a Burt’s Bees product “goody bag.”

Three of the final product tutorials and one Get the Look example from the series can be seen above.

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